Analytics and Reporting

Reliable Reporting and a Single Source of Truth

Etail Analytics and Reporting

A single source of truth for data-driven decisions

Drive Ops with Confidence

Multiple sales channels and fulfillment options means complexity. Systems don't talk to one another. Product, inventory and order information comes rushing at you in different formats, configurations and nomenclatures. That means lots of manual data manipulation and chances for errors.  



Etail collects, aggregates and normalizes data from across your ecommerce operations for accurate, drill-down reporting. It’s a central data repository for your ecommerce operations – an essential component for knowing how to drive efficiency, grow revenue and increase margins.

Create a Single Source of Truth

Etail integrates your ecommerce operations ecosystem, aggregating and normalizing data to create a single source of truth. No more siloed sales, supply and product data. Everything is on a single platform, in a common format, so you can stop trying to untangle your data and focus your attention on more important things.

Get Faster, More Accurate Insights

Review order, sales, cost and profit data by channel, item, SKU, fulfillment method, location or supplier. Explore data with drill-down accuracy. Use our pre-built dashboards or create your own with drag-and-drop simplicity.

Drive Your Business with Reliable KPIs

Create quantifiable ecommerce metrics for your business operations and with your trading and fulfillment partners. With a single source of truth, you can set and track meaningful KPIs and goals to drive performance for your ecommerce operations.

Real-Time Operations Visibility

View the real-time status of your entire ecommerce ecosystem, including your channel and fulfillment partners.

Deep Business Insights

Gain a deeper understanding of your ecommerce business with advanced analytics tools and dashboards. Evaluate demand, ROI, turns by channel and location, and much more.

Systems of Record Integration

Automatically feed, export or integrate operational or financial data to reporting tools, data warehouses or other systems of record.

More of what centralized, single point of truth reporting can do for you

Gain real-time reporting.

Review order, sales, cost and profit data by channel, item, SKU, fulfillment location or inventory supplier. All in real-time.

Easily export to third-party analysis tools.

Export your operational data to Excel, Tableau or other tools for additional analysis or reporting.

Manage at the SKU and listing level.

Avoid duplication and errors by controlling inventory at the SKU level and product information at the listing level. Ensure a single point of truth for all product information.

Reduce human error.

Because order information and fulfillment processes are integrated with purchasing, inventory, shipping and tracking systems, there’s no manual data entry or opportunities for human error.

Gain business insights.

Gain a deeper understanding of your ecommerce business with advanced analytics tools and dashboards. Evaluate demand, ROI, turns by channel and location, and much more.

Driving Growth for Top Ecommerce Sellers and Providers

Here’s what our customers are saying about us.

We chose the Etail D2C Operations Control Tower to drive our D2C ops because it’s built for speed and high volume. Truly scalable.

Anthony “Chip” Gaetano

VP of IT, Goodbaby International

Etail has been KEY in making us successful!

Scott Rohaley

Former VP of Logistics, Spinrite

The Etail Solutions team takes the time to understand your business, so you can be confident that what they come up with will be responsive to your needs and deliver value.

Matt Walsh

CEO and Co-Founder, TrophySmack

Without Etail Solutions, we wouldn’t have been able to reach the volume of sales that now flow through our website and our marketplaces. Etail sped up order processing by thirty percent.

Anthony “Chip” Gaetano

Vice President of Information Technology and Customer Service, Evenflo

The Etail Solutions team brings a tremendous amount of value to the table. They respond to your business challenges as a true partner would.

Dana Smith

Vice President of Information Technology, Lasko

Etail Solutions is a valued and trusted partner. Thanks to the Etail team, we’re able to establish new sales channels and expand our presence in our existing channels.

Jeff Cowan

Executive Vice President of Technology and Information, accelerate360

Etail Solutions is a great partner. The company’s leadership and customer service account executives listened to our suggestions and improved the product. Etail’s system is simple yet detailed enough for moderate users to scale their professional systems.

Toby Pawlaczyk

Vice President of Performance Discounters, Tire Discounters

Discover how Etail Solutions can help you scale and grow your ecommerce business. Find out if our platform is right for you.

Talk to us today.