Control Your Brand Online

Ecommerce Brand Management

Brands and manufacturers are losing control online. Ecommerce is the fastest growing channel in retail. But marketplaces are calling the shots and violating MAP. Unauthorized sellers aren't listing and pricing products properly.

Etail’s ecommerce platform was built to solve the problems selling direct creates. Control your products and pricing across all channels. Keep up with constantly changing customer expectations and marketplace requirements. Tap into the $453 billion online retail market. 

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Complete Inventory Visibility

Know how much inventory you have and where it is at all times. Automatically update for-sale inventory across all channels.

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Total eChannel Management

Control your products and pricing across all channels. Ship orders up to six ways and always for the lowest delivered cost.

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Powerful Pricing Tools 

Raise or lower prices when costs rise or fall. Protect MAP and spot violations. Price and reprice based on channel-specific strategies.

Complete Inventory Visibility

Inventory management is one of the biggest hurdles preventing brands from selling direct.

Updating available quantities across all channels as inventory levels rise or fall is often too difficult. The cost of not managing inventory properly is high - overstocks, stockouts and account suspension. 

Etail lets brands keep their inventory under control so they can safely sell everywhere customers buy. 

MULTI-LOCATION INVENTORY MANAGEMENT

See on-hand and in transit inventory at any location – warehouses, FBA and 3PLs.

Sell products in different quantities and combinations with Etail's unique master SKU feature.

Ensure inventory accuracy across all channels no matter how products are packaged, kitted or bundled.

REAL-TIME INVENTORY PUBLISHING
COMPLEX PROCESS SUPPORT
DEMAND PLANNING

Protect Pricing and Margins

If you're not in control of your pricing, you’re not in control of your brand. Pricing is a major component of your brand image and good ecommerce brand management. 

Etail's exclusive cost-based repricer lets you protect MAP and your margins. Automatically meet price parity requirements across all marketplaces.

Integrated Repricing

Automatically raise or lower prices for any number of SKUs, across any number of channels or listings, when costs and competitors’ prices go up or down.

Always be selling at the right price no matter who you buy from, where you sell or how you ship. 

Price By Strategy
Fulfillment Method Awareness
Price Parity Control

Enhance brand strength

Your brand image is your most important asset. Etail provides the tools you need to protect it. Ensure your brand's products are listed and priced properly. Automatically update listings when costs, inventory levels or product data changes.

Automated Content Management

Centrally manage listing content. Publish channel-specific product data.

Sell products in different quantities and combinations across all channels while maintaining inventory accuracy.

Service Level Optimization
Restriction Management
Unauthorized Seller Identification

Grow Margins

Online success isn’t just about sales. It’s also about margin - what's left after you buy and fulfill an order. The most efficient and profitable brand wins. It's complex work, especially across multiple channels. Real-time responsiveness is a must. There are thousands of decisions to be made - order routing, purchasing, shipping, pricing and repricing - every day.  

Only Etail connects your sources of inventory to sources of demand and automates everything in between. This makes reducing your operating costs not only possible, but easy. 

Intelligent Order Routing

Reduce shipping costs by automatically routing orders to the location or fulfillment center closest to the end customer. 

Dynamic Repricing
Absolute Data Integrity
End-To-End-Automation

What Our Customers Say

Related Resources

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Dropship

cpg.io

How one 3PL is helping more than 700 brands and 1,000 suppliers grow online sales with marketplace integrations, listing management, and more with ecommerce brand management.

Solutions Brief

Etail For Brands - Solutions Brief

Etail For Brands

Ecommerce is evolving. Is your e-channel strategy keeping pace? Find out how to centralize ecommerce operations, improve margins, and control your brand.

Case Study

hi

Online Auto Parts Retailer

How a retailer of high performance auto parts doubled their product line to 40,000 active SKUs in one year by adding new suppliers and listings.

protect and grow your brand on Amazon

eCategory Management:

Reclaiming and Protecting Your Brand in the Ecommerce Age

 

Inside You'll Discover:

  • The "must have" tools for successful eCategory Management
  • The four brutal truths every eCategory Management plan must overcome
  • How to protect your brand’s equity and pricing in online marketplaces

It’s Not Software. It’s a System.

Ready to learn more? Get in touch and we can have a chat about how Etail Solutions can take your ecommerce business to the next level.