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eCategory Management: Growing and Protecting Your Brand Online

Protecting the brand. Controlling pricing. Dealing with rogue, unauthorized sellers. All are almost daily challenges for brands and manufacturers into today’s turbocharged ecommerce channels. eCategory management can help. Etail Solutions recently released a new special report: eCategory Management: Reclaiming and Protecting Your Brand in the Ecommerce Age. The new report takes an in-depth look at…

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Learn How to Protect Your Brand on Amazon at IRCE

What happens when you don’t know how to protect your brand on Amazon? Unauthorized resellers. Shady activity. Inaccurate product offerings. Customer confusion. MAP violations. Channel conflict. Retailer outrage. Traffic and product diversion. And with Amazon having more room for growth than any other U.S. company, the stakes are higher than ever for your brand to…

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Buying From the Enemy: The Rise of Direct-to-Consumer Manufacturers and Brands

  It is not a trend – it’s the new reality – and it signals a major crisis for third-party sellers. As if you don’t have enough challenges in today’s constantly changing marketplace, you now have to watch out for those you may have considered allies! Manufacturers and brands are cutting out the middleman and…

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Red Dawn: The Chinese Assault on the U.S. Amazon Marketplace

It’s not unlike an invasion. Over 1-million new sellers joined Amazon marketplaces around the world last year, according to Marketplace Pulse. That’s around two every minute! It’s estimated that one-third of these sellers are located in China – and they’re infiltrating the lucrative, free-spending U.S. market with steadily increasing success.   Is Amazon Giving Chinese…

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The War on Third-Party Sellers: How to Survive and Prosper

The writing is on the wall: the third-party seller model is in serious trouble. If that’s you, you don’t need to be told that your business is under attack, you’re living it. Your livelihood is currently being threatened by an ever-growing number of resellers, private labelers, manufacturers and brands. Often there’s no limit on the…

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Creating a Single Source of Truth For Your Sales, Inventory and Order Data

In ten years the ecommerce industry will look nothing like it does now. Improved efficiency will soon become a basic competitive requirement. Many merchants know their businesses need to evolve. Your business needs to evolve too. Eliminating waste isn’t enough. Sustained competitive advantage only comes from bridging the gap between supply and demand with integration.…

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The Ecommerce Challenge Peter Drucker Considers One of the ‘Great Divides’ in Management and How to Overcome It

Many merchants’ front-end software for sales have no way of connecting with their back-end supply and operational systems. Since they don’t communicate, information isn’t being shared across the business. As a result, they can’t get the information they need into the places it has to be, when it has to be. Without this back-end to…

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3 Ways NOT to Scale Your Multi-Channel Ecommerce Business

When most merchants hit their growth ceiling they know they need to do something to break through it – even though they aren’t always exactly sure what that something is. So they set out to discover exactly what is necessary to overcome their growth barriers. Some eventually find a solution – but not before wasting…

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Invasion of the Category Snatchers: Past Success on Amazon Doesn’t Guarantee Future Success

Warren Buffet said that in ten years, the retail industry will be unrecognizable. The billionaire investor confirmed what we already knew when he sold off the last $900 million of his retail stock and said, “The department store is online now.” That’s old news. The real news is what’s happening inside the online marketplaces.

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Make Ecommerce Operations Your Unbeatable Competitive Advantage

Making money isn’t just about selling and sales revenue, it’s all about bottom line profit.  As they say in the real estate industry: “You don’t make money when you sell, you make money when you buy.” In ecommerce, we’d add: “you only make money when you buy and fulfill smarter than the other guy.” Revenue…

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